Blog
Practical articles about websites, Google, social media and customer service for local businesses: what works, what does not, and why. New ideas every few days.
Ask for Reviews Without Hesitation: Timing, Formula, and QR
The right moment, a clear formula, and a QR code fill your review profile with positive reviews. Knowing how to respond to a negative one closes the circle.
Read articleThe five mistakes that sink a restaurant's website
PDF menu, dark photos, invisible hours... These flaws scare customers away and here's how to fix them.
Read articleOnline bookings: stop living glued to your phone
If your phone rings while you're with a client and you can't pick it up, you've already missed the chance. An online booking system eliminates calls, waiting, and forgetfulness.
Read articleYour Google Business profile: the shop window almost nobody takes care of
Most Google Business profiles are half-finished. I'll tell you how to complete yours so it shows up and converts, without wasting time.
Read articleDigital menu with QR: do it right or don't use it
The QR on the table is fine if it can be read, updated, and measured. If not, better paper. I'll tell you how to do it right.
Read articleYour business on Instagram and without a website: the customer you're losing
Instagram is fine, but without a website you lose customers. A website of your own gives you the showcase, trust, and control that the network doesn't guarantee.
Read articleHow much a real website costs (and why some charge €300 and others €3,000)
The price of a website isn't a magic number: it's five specific items. If you know how to spot them, comparing quotes becomes much easier.
Read articleWhat Google Looks at to Rank Your Local Business
If your business doesn't show up on the map, it's no coincidence: there are four criteria Google looks at and you can improve them.
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